Creating A Game Plan For Your Car Dealership To Increase Sales

Ever consider developing a game plan for your Car Dealership?  If not, that this is a must read that would help you to double new customers in your Store.

It's simple; the more new customers that you have, the more successful you will be at your Dealership.

Developing this kind of idea is one way to be on top of your area for sales.

So how do you create a game plan? The answer to this is that you should come up and set for goals. Some goals to set for are:

#1: Setting Goals for How Many New Customers You Want:
Setting goals on how many new customers you would like to have can be one of the very helpful ideas. Set the number of new customers that you would have, let’s say, for a month. Having this number in your mindset can help you target a specific number of customers at a fixed rate in a month (let’s say 100 customers in a month). Then as time passes by, you will be able to add more new customers to those fixed numbers of new customers ( let’s say from the fixed number of 100 customers, you will be able to have 120 customers in a month, etc.).

#2: Setting Goals for What Type of Customers You Want To Attract:
Deciding on what type of customer you would want to attract can also be helpful to increase sales at your Dealership. These could vary from customers from different kinds of status and professions (lawyers, accountants / financial status / location, etc.). Having these ideas would help you in setting up the income that you would like to have in a month; as to how much you would charge for this type of customer, etc. depending on their status and professions.

#3: Setting Goals for How Many Referrals You Want To Generate:
As you will be able to satisfy your new customers with your services, there would be a very big possibility that the number of customers that you have set for in a month will increase in number.. through their referrals. They would come up with ideas of introducing you to their friends, relatives, etc. Your customer would say, “Hey, I’m very satisfied with the services that my Dealer gives me… so maybe I would introduce them to my family and friends!” Through this, you would be able to increase sales at your Dealership.

#4: Setting Goals for How Much You Expect Each Patient To Be Worth:
For this part of the game plan, you should identify how much each new customer would be worth, or what the “lifetime value of each new customer is”. Say for example, you would come up with ideas that for your customer who is worth $1000, for your customer who is worth $1500 you would change your marketing plan, and so on and so forth for each style of customer. Having this kind of planning can help you set how much profit you would have within a month or a year.



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